Episode 128: You're Worth It - the Power of Negotiation (part 1)

The best negotiators hear a ‘no’ and they view it as an invitation to keep going...when life shuts a door, open it again. It’s a door, that’s how they work.
— Natalie Reynolds
 Natalie Reynolds

Natalie Reynolds

This is part one of the show you asked for on negotiation.

Negotiation is a powerful tool to help anyone get what they want. But a lot of women have trouble negotiating a new job offer or a raise. The idea of asking for stuff for ourselves makes many of us cringe. We tend to back down too quickly when the other party makes us a low offer. But when we negotiate hard, research shows that women can get backlash because we're acting out of a character for a nice, meek female. 

Natalie Reynolds says, who cares? Don't be put off by the stereotypes around negotiation - instead, learn how to negotiate well. And that doesn't mean 'acting like a man.' Natalie is the founder and CEO of negotiation consultancy Advantage Spring and the author of We Have a Deal

I've reported a lot on women and negotiation over the years but I learned things from Natalie that I'd never thought about before. There's a lot packed into this show. I hope you enjoy it. 

You can also read a transcript of the show

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